We craft bespoke web experiences and performance marketing strategies. A fusion of editorial print design and fluid digital motion.
Design • Engineering • Growth
Scalable product ecosystems built on Next.js architectures.
Immersive WebGL experiences & high-fidelity interaction.
Meta & Google algorithmic dominance with editorial creative.
A curation of digital excellence crafted for the ambitious.
Lumina Éclat
Branding, Web Design
2023
300%
Increase in ROAS
Redefining luxury for the digital age requires more than just aesthetics; it demands a sensory experience. For Lumina Éclat, we stripped away the noise to reveal the essence of light and structure. The challenge was to translate the physical sensation of their architectural lighting into a 2D interface.
We approached this project as a digital sculpture. Every interaction was calibrated to feel weighty yet effortless. The color palette was derived from the Kelvin scale of light temperatures, shifting subtly as the user navigates deeper into the product catalog.
Under the hood, a headless Shopify architecture powers the experience, ensuring that the heavy visual assets never compromise performance. We utilized WebGL for the product configurator, allowing customers to visualize light falloff in real-time within their browser.
240 Kent Ave
Brooklyn, NY 11249